leadPops understands that privacy and data security are vital concerns to our users. We respect yourprivacy and recognize the importance of your personal and business information. We are committed toprotecting your information through our compliance with this Privacy Policy.

When you visit our website or you establish a leadPops account, we may collect certain informationfrom you. This Privacy Policy describes the types of information we collect when you visit the leadPopswebsite or subscribe to the leadPops services (collectively, our Services) and our practices for using,maintaining, protecting and disclosing that information.

Please read this Privacy Policy carefully to understand our policies and practices regarding yourinformation and how we will treat it. If you do not agree with our policies and practices, your choice isnot to use our Services. By accessing or using our Services, you agree to this Privacy Policy. This PrivacyPolicy may change from time to time (see What If There Are Changes to Our Privacy Policy? below). Yourcontinued use of our Services after we make changes is deemed to be acceptance of those changes, soplease check this Privacy Policy periodically for updates.

What Information Do We Collect?

We collect several types of information from and about users of our Services. This information includesthe following:

Information You Provide to Us. The information we collect on or through our Services may include:

• Information you provide when you register with us and subscribe to our Services. Thisinformation includes your name and email address, and may also include your phone numberand physical address as well as billing and payment information.
• Information you provide to respond to a survey.
• Records and copies of your correspondence, including email address, if you contact us.
• Details of transactions you carry out through our Services.

If you subscribe to our Services, you may also provide information to be transmitted to other users ofthe Services or third parties via your landing page and other collaboration tools, or published ordisplayed on public areas of the leadPops website (e.g., message boards and forums) (collectively, UserContent). Your User Content is posted via our Services and transmitted to others at your own risk.Although we take reasonable steps to protect your personal information, please be aware that nosecurity measures are perfect or impenetrable. Additionally, we cannot control the actions of otherusers of the Services and visitors to your landing pages with whom you may choose to share your UserContent and enter into transactions. Therefore, we cannot and do not guarantee that your User Contentwill not be viewed by unauthorized persons.

Information We Collect Automatically. As you navigate through and interact with our Services, we mayuse automatic data collection technologies to collect certain information about your equipment,browsing actions and usage patterns, including:

• Details of your visits to our Services, including the resources that you access and use on theServices.
• Information about your computer and internet connection, including your IP address, operatingsystem and browser type.

We also may use these technologies to collect information about your online activities over time andacross third-party websites or other online services (behavioral tracking). See below for information onhow you can opt out of behavioral tracking on our website and how we respond to web browser signalsand other mechanisms that enable consumers to exercise choice about behavioral tracking.

The information we collect automatically is statistical data and does not include personal information.This data helps us to improve our Services and to deliver better and more personalized features to you,including by enabling us to:

• Estimate our audience size and usage patterns.
• Store information about your preferences, allowing us to customize our Services according toyour individual interests.
• Speed up your searches.
• Administer a contest, promotion, survey or other feature of our website.
• Recognize you when you return to our Services.

The technologies we use for this automatic data collection may include cookies. A cookie is a small fileplaced on the hard drive of your computer. You may refuse to accept browser cookies by activating theappropriate setting on your browser. However, if you select this setting, you may be unable to accesscertain parts of our Services. Unless you have adjusted your browser setting so that it will refusecookies, our system will issue cookies when you direct your browser to our Services.

Some content or applications, including advertisements, on the website are served by third parties,including advertisers, ad networks and servers, content providers and application providers. These thirdparties may use cookies alone or in conjunction with other tracking technologies to collect informationabout you when you use our Services. They may use this information to provide you with interest-based(behavioral) advertising and other targeted content. We do not control these third parties’ trackingtechnologies and how they may be used. For information about how you can opt out of receivingtargeted advertising, see What Are Your Choices About How We Use and Share Your Information? below.

Children Under the Age of 13. Our Services are not intended for children under 13 years of age. No oneunder age 13 may provide any personal information via our website or register for our Services. We donot knowingly collect personal information from children under 13. If you are under 13, do not registeron our website, make any purchases through our website, use any of the interactive or public commentfeatures of our website or provide any information about yourself to us, including your name, address,telephone number, e-mail address or any screen name or user name you may use. If we learn we havecollected or received personal information from a child under 13 without verification of parentalconsent, we will delete that information. If you believe we might have any information from or about achild under 13, please contact us at support@leadpops.com.

How Do We Use Your Information?

We use information that we collect about you or that you provide to us, including any personalinformation:

• To present our Services and its contents to you.
• If you become a subscribing leadPops member, (i) to allow you to create landing pages andmake these landing pages publicly available, and (ii) with respect to your User Content, topromote and advertise the Services, as further described in the Terms of Service.
• To provide you with information, products or services that you request from us.
• To fulfill any other purpose for which you provide your information.
• To provide you with notices about your account.
• To carry out our obligations and enforce our rights arising from any contracts entered intobetween you and us, including for billing and collection.
• To create an individual or corporate profile and provide personalized services.
• To notify you about changes to our Services or any products or services we offer or providethrough it.
• To allow you to participate in interactive features on our Services.
• For the purpose of aggregated statistical analysis of how you and others use our website and ourServices.
• For developing and marketing other services, provided no personal information is disclosed.
• In any other way we may describe when you provide the information.
• For any other purpose with your consent.

We may also use your information to contact you about our own and third parties’ goods and servicesthat we believe may be of interest to you. If you do not want us to use your information in this way,please send us an email at support@leadpops.com. For more information, see What Are Your ChoicesAbout How We Use and Share Your Information? below.

How Is Your Information Shared?

We may disclose and market aggregated information about users of our Services, and aggregatedinformation collected via our Services (including lead generation forms), that does not identify anyindividual, without restriction.

We may disclose personal information that we collect or you provide as described in this Privacy Policy:

• To contractors, service providers and other third parties we use to support our business andwho are bound by contractual obligations to keep personal information confidential and use itonly for the purposes for which we disclose it to them.
• To a buyer or other successor in the event of a merger, divestiture, restructuring,reorganization, dissolution or other sale or transfer of some or all of leadPops’ assets, whetheras a going concern or as part of bankruptcy, liquidation or similar proceeding, in which personalinformation held by leadPops about our users is among the assets transferred.
• To fulfill the purpose for which you provide it.
• Provided by you on leadPops forums freely and without limitation. Please note that anyinformation you post or disclose on forums will become public information, and may beavailable to other users of our Services. We urge you to be very careful when deciding todisclose your personal information, or any other information, on the public areas of our website.
• If you become a subscribing leadPops member, in accordance with our Terms of Service.
• For any other purpose disclosed by us when you provide the information.
• With your consent.

We may also disclose your personal information:

• To comply with any court order, law or legal process, including to respond to any government orregulatory request.
• To enforce or apply our Terms of Service and other agreements, including for billing andcollection purposes.
• If we believe disclosure is necessary or appropriate to protect the rights, property, or safety ofleadPops, our customers or others. This includes exchanging information with other companiesand organizations for the purposes of fraud protection and credit risk reduction.

Other than as described above, we will never provide your information to anyone for any purpose underany circumstances.

If you are a California resident, California law permits you to request certain information regarding ourdisclosure of personal information to third parties for their direct marketing purposes. To make such arequest, please send an e-mail to support@leadpops.com.

What Are Your Choices About How We Use and Share Your Information?

We strive to provide you with choices regarding the information you provide to us. We have createdmechanisms to give you the following controls over your information:

Tracking Technologies. You can set your browser to refuse all or some browser cookies, or to alert youwhen cookies are being sent. If you disable or refuse cookies, please note that some parts of our websitemay be inaccessible or not function properly.

Promotional Offers from leadPops. If you do not wish to have your contact information used byleadPops to promote our own or third parties’ products or services, you can opt-out by sending us anemail stating your request to support@leadpops.com. If we have sent you a promotional email, theemail will have an unsubscribe feature that will allow you to opt-out of receiving future emaildistributions.

Targeted Advertising. We do not control third parties’ collection or use of your information to serveinterest-based advertising. However, these third parties may provide you with ways to choose not tohave your information collected or used in this way. leadPops uses the following services that providethe following opt-outs:

• Google AdWords. Google AdWords remarketing service is provided by Google Inc. You can opt-out of Google Analytics for Display Advertising and customize the Google Display Network adsby visiting the Google Ads Settings page. Google also recommends installing the GoogleAnalytics Opt-out Browser Add-on for your web browser. Google Analytics Opt-out BrowserAdd-on provides visitors with the ability to prevent their data from being collected and used byGoogle Analytics. For more information on the privacy practices of Google, please visit theGoogle Privacy & Terms web page.
• AdRoll. AdRoll remarketing service is provided by Semantic Sugar, Inc. You can opt-out of AdRollremarketing by visiting this AdRoll Advertising Preferences web page. For more information onthe privacy practices of AdRoll, please visit the AdRoll Privacy Policy web page.
• Perfect Audience. Perfect Audience remarketing service is provided by NowSpots Inc. You canopt-out of Perfect Audience remarketing by visiting these pages: Platform Opt-out and PartnerOpt-out. For more information on the privacy practices of Perfect Audience, please visit thePerfect Audience Privacy Policy & Opt-out web page.

You can also opt out of receiving targeted ads from members of the Network Advertising Initiative(NAI) on the NAI’s website.

How Can You Access and Correct Your Information?

You may send us an e-mail at support@leadpops.com to request access to, correct or delete anypersonal information that you have provided to us. We cannot delete all of your personal informationexcept by also deleting your user account. We may not accommodate a request to change information ifwe believe the change would violate any law or legal requirement or cause the information to beincorrect.

If you delete your User Content from the Services, copies of your User Content may remain viewable incached and archived pages, or might have been copied or stored by other Services users. We are notresponsible or liable for the removal or deletion of (or failure to remove or delete) any of your UserContent, including any content included in your landing pages. Access to and use of informationprovided via the Services, including User Content, is governed by our Terms of Service.

How Is Your Information Kept Secure?

We have implemented reasonable measures designed to secure your personal information fromaccidental loss and from unauthorized access, use, alteration and disclosure. All information you provideto us is stored on our secure servers behind firewalls and will be backed up on at least a weekly basis.Any payment transactions will be encrypted using SSL technology.

The safety and security of your information also depends on you. We urge you to be careful about givingout information in public areas of the Services like the message boards or forums or in transactions withleadPops members. The information you share in public areas may be viewed by any user of theServices.

Unfortunately, the transmission of information via the internet is not completely secure. Although wedo our best to protect your personal information, we cannot guarantee the security of your personalinformation transmitted to our Services. Any transmission of personal information is at your own risk.We are not responsible for circumvention of any privacy settings or security measures contained on theServices.

What If There Are Changes to Our Privacy Policy?

We post any changes we make to our Privacy Policy on this page. If we make material changes to howwe treat your personal information, we will notify you by e-mail to the e-mail address specified in youraccount, if you have one. The date the Privacy Policy was last updated is identified at the bottom of thispage. You are responsible for ensuring we have an up-to-date, active and deliverable e-mail address foryou and for periodically visiting our Services and this Privacy Policy to check for any changes. You canalso learn of changes to this Privacy Policy by logging into your account.

What If You Have Questions or Comments?

To ask questions or comment about this Privacy Policy and our privacy practices, you may contact us atsupport@leadpops.com.

Updated: October 15, 2015